The Peripheral
Amazon Prime Video had their eyes set on the future, 2032 & 2099 to be exact. These are the years that their new science fiction mystery thriller The Peripheral was set and we were commissioned to deliver a futuristic extravaganza
The Peripheral is based on the 2014 bestselling novel by William Gibson, set in two post-apocalyptic versions of the future.
To establish the show’s main plot, we needed to incorporate both time periods seamlessly into our Creative
Inspired by the twisting of time and how The Peripheral allows our main character (Chloe Grace Moretz) to travel between these two worlds, we created a series of 2D OOH , DOOH & AV executions
The Peripheral became our mechanic allowing us to feature the two different eras & locations in which the show was set, 2032 North Carolina & 2099 London, and put the star of the show in both worlds
Our campaign ran on multi-media platforms across 9 EU countries with significant uptake of the static & OOH placements
The Peripheral has seen tremendous success across international markets with a host of great reviews from both viewers and critics, and scoring an impressive 87% audience score with Rotten Tomatoes
